DIASPORA TEE *SOLD OUT*

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anywhere from two million to nine million more armenians live outside of armenia than inside it. with no other option than to flee our homeland after the armenian genocide which took place in 1915, the rest of the world became our home. an open canvas for us to mix our paint with other cultures. the core idea of armenia.jpg is to communicate an image of the armenian diaspora through contemporary art, product design, & streetwear.

armenians are everywhere: paris, argentina, san francisco and beyond -- we cover all grounds. these cultural influences define the armenian diaspora. we listen to the beatles. we eat thai food. we watch spielberg. armenia.jpg is not an apparel brand, or an art brand. it’s an expression of what it means to be a contemporary armenian living outside of the homeland today.

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  • Pre-Shrunk

  • True to size

  • Free Shipping

anywhere from two million to nine million more armenians live outside of armenia than inside it. with no other option than to flee our homeland after the armenian genocide which took place in 1915, the rest of the world became our home. an open canvas for us to mix our paint with other cultures. the core idea of armenia.jpg is to communicate an image of the armenian diaspora through contemporary art, product design, & streetwear.

armenians are everywhere: paris, argentina, san francisco and beyond -- we cover all grounds. these cultural influences define the armenian diaspora. we listen to the beatles. we eat thai food. we watch spielberg. armenia.jpg is not an apparel brand, or an art brand. it’s an expression of what it means to be a contemporary armenian living outside of the homeland today.

  • Pre-Shrunk

  • True to size

  • Free Shipping

anywhere from two million to nine million more armenians live outside of armenia than inside it. with no other option than to flee our homeland after the armenian genocide which took place in 1915, the rest of the world became our home. an open canvas for us to mix our paint with other cultures. the core idea of armenia.jpg is to communicate an image of the armenian diaspora through contemporary art, product design, & streetwear.

armenians are everywhere: paris, argentina, san francisco and beyond -- we cover all grounds. these cultural influences define the armenian diaspora. we listen to the beatles. we eat thai food. we watch spielberg. armenia.jpg is not an apparel brand, or an art brand. it’s an expression of what it means to be a contemporary armenian living outside of the homeland today.