Design of the Times: armenia.jpg founder Michael Srourian discusses culture, clothing and communication
Fusing the old with the new was easy for Michael Srourian. All he needed was the means to showcase it to the world. That was when Armenia.jpg — stylized as armenia.jpg — came to fruition. “An image of the Armenian Diaspora expressed through contemporary art, product design and streetwear,” Srourian stumbled upon the name by accident.
Spotlight: Meet School of Business Alum and armenia.jpg founder Michael Srourian
Michael Srourian is an alum of the Marketing program (class of 2019). Michael, who comes from a family of entrepreneurs, launched armenia.jpg, an Armenian contemporary art and streetwear brand, in April 2021.